Given the ever-changing business climate, firms in their effort to stay ahead of the curve require access to superior competitive intelligence (CI) services. At SGA, we help clients to transform mundane information into actionable intelligence with foresight through collation, synthesis and analysis, thereby facilitating efficient decision-making. In order to stay ahead of the competition, it is imperative for a company to understand the market positioning, sales and marketing methodology as well as product and pricing strategies of its key competitors.
Our CI services provide an in-depth analysis of the competitive landscape and its benchmarking. They cover detailed competitor profiles. Moreover, we actively track both direct and indirect competitors and conduct a threat analysis. Consequently, the decision-maker can identify challenges, formulate a sustainable business model and minimize competitive threats.
Service Delivery Methodology
SGA’s service delivery is designed to work in a multi-disciplinary, cross-functional manner that will empower businesses to overcome competitive threats. Our key differentiator is our multilingual primary research capability, which provides us a competitive edge and helps to provide insights into competitors’ current capabilities and future strategies. We adopt a structured approach for CI and leverage our primary research capabilities targeting the key sources across the value chain. We also adopt a triangulation method to collate and validate data from all the key stakeholders.
Industries Where Our Offerings Are Applicable:
- Professional Services
Understanding the German lubricant market to facilitate an informed market entry
Understanding the Latam e-commerce market to facilitate an informed market entry
Analysing the retail market in Thailand for a possible investment in the sector
Researching the UAE food sector and identifying suitable investment candidates
Preparing Canadian Natural Gas Sector scorecard to support various investment decisions
Conducting a macro economic study of Qatar to identify fast growing sectors suitable for potential investments
"SG Analytics has been an outsourced service provider to us since the last 4 years. In this capacity, they provide competitive market and security analysis support. We have found their services to be of the highest quality and they are constantly enhancing their output in a very proactive manner.”
"I am so glad we decided to work with SG Analytics. They have certainly exceeded my expectations. I will recommend your services to others. And I will of course recommend them to my colleagues here in the US and UK."